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Hello. We are Deft Strategy, one of the foremost creative firms in Austin, TX.

Deft provides creatively engineered solutions for complex business problems.

Experience

Our core team has more than 50 years of combined experience solving design challenges for companies ranging from nimble start-ups to robust corporations. Our strength is rooted in our diverse expertise and our passion for collaboration.

Meet Us

Jason Reeves // Founder
Jason Reeves // Founder

Jason has more than 18 years of professional experience working and managing interactive and traditional media at firms such as Sapient and Scient. He is interested specifically in developing world class creative solutions that catapult businesses beyond their expectations. Jason is always driving creative leadership and exploring new ways to integrate the, 'Thread of Objectivity, within Deft and their clients creative process.

Christian Barnard // Advisor
Christina Barnard // Advisor

Christian joins deft from frog design, where he was the VP of Delivery and spent the last several years improving how frog manages and delivers complex design problems for global clients. He has also held leadership positions at at&t where he led the user experience design team, and has also has held previous leadership positions in user experience and program management at consulting firms Sapient and Scient. Christian has a B.A. from Purdue University in Visual Communication Design, and a M.S. for Northwestern University in Systems Strategy and Management.

Tyler Northcutt // Brand Strategist
Tyler Northcutt // Brand Strategist

Tyler has a brilliantly creative mind, while retaining articulate communication and respectful business standards. As an innovative strategist, specializing in human-centered thinking that informs brand, product, and design ideas - Tyler brings originality to everything he touches and has a tireless passion for excellence and creative integrity. Tyler has had the opportunity to build several brands from the ground up that are generating high returns in their own industries.

David Smith // IA-UX-Visual Design
David Smith // IA-UX-Visual Design

David is a multidisciplinary designer skilled in understanding complex problems and providing viable, creative solutions. He prides himself on exceptional attention to detail, and a unique process which he brings to every project. David is driven by passion and is committed to design excellence. He understands the importance of the client–designer relationship and is committed to delivering the highest quality design ideas and solutions.

Frank Copertino // Director Sales
Frank Copertino // Director Sales

Frank has over 15 years of direct sales experience in the solar, LED, semiconductor and University markets. Prior to beginning his sales career Frank was an officer in the US Air Force working on DoD satellite programs. Frank's area of expertise is managing complex customer relationships, requirements definition, contract negotiation and buying the first round of drinks. Frank is an alum of Rensselaer and Santa Clara University.

Solutions

Connect

We've spearheaded a lot of interactive projects for a lot of companies - from start-ups to fortune 500. Our core team has more than 50 years of combined experience solving design challenges for companies ranging from nimble start-ups to robust corporations. Our strength is rooted in our diverse expertise and our passion for collaboration.

Contact us, if you're a great client or have great skills.

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